“Okay… what should I be offering?” The answer will depend on your clients — and your photographic genre . Each genre requires different presentation. For example, a wedding photographer, with potential sales of hundreds of images, will require completely different products from a landscape specialist offering images intended for wall display. Bear in mind too that the most appropriate printing isn't just a personal preference but will depend on the products you want to offer. For example, we recommend silver halide over inkjet for applications where To View More >>

There are two types of photographers — those who love the sales process, and the rest of us! Yes, most of us really are shy about sales. We don't want to come across like car salesmen or slick real estate people. But we run businesses, and it's sales that make the business world go round. So here are some ideas to boost your album sales without being pushy or sales-y. To sell but stay true to yourself. To leave your clients feeling they've been listened to while consistently delivering beautiful wedding albums to them.  By the way, these ideas will work with all product sales — To View More >>

We're so grateful to our Workspace Print Shop early adopters. We've enjoyed helping you launch your Print Shops, and we love seeing your print, frame and canvas sales coming through! One thing you've told us is that you'd really like your customers to have a better visual experience when selecting their product options in the Print Shop shopping cart — which leads us to this update. The new Product Preview feature will show your customers the correct cropping of an image for the To View More >>

We absolutely love the embossing on this album — as simple contemporary font, with silver foil to really make it stand out. It just goes to show that you and your clients can have the album you really want with our vast array of personalisation options.  Affection embossing (pictured above) will shortly be available to order in Workspace.  "Keri and Ben celebrated their wedding in the fabulous surrounds of the Bodleian Library in Oxford. Although our Bride is from America, this historic university city is where Keri met the love of her life, and which she now calls home. "The couple To View More >>

This week's album is Evagoras Mandrides Photography of the UK. This is a traditional Greek wedding, something Evagoras is very familiar with. His clients often take part in the standard, pre-wedding preparations at their homes, then have a Greek Orthodox church service followed by an evening full of dancing — and further traditions too many to list! According to 'Greek Wedding Traditions', it's traditional for family members to tie a red scarf, as a blessing, around the bride and groom's waists. "When the bride is dressed and ready, her parents, grandparents and other To View More >>

Elisha and Abby are the photography and film duo at Woodlands Creative, and to put it simply, they love capturing love!  We saw this lovely album as it went through the Queensberry bindery, a 12x12 Panorama Flushmount album with silver halide printing and a cover of Bronze Metallic Faux Leather with Bank Gothic embossing. "Rather than just showing up on the day," Elisha and Abby say, "it's important to connect and build a trusting friendship with couples to be able to show how amazing their unique love story is!" Based on the Central Coast of NSW, they To View More >>

We spoke to Dan Morris Photography, based in the UK, about his wedding photography practice, some memorable moments over his career, and why he offers albums to every client. I have been photographing weddings for around six years, though this is my second year full time. I started off as 'Uncle Bob' and took my camera along to a friend's wedding, with no intention of ever becoming a wedding photographer. I posted a few images on Facebook and then two couples asked if I'd be interested in capturing their special day.  How would you describe your style? I would say my style To View More >>

Some Workspace users have more than one account (separate brands for their wedding and portrait businesses, for example). Some busy studios have several people working in the same Workspace account (photographers, designers, sales people, for example). And some users do work for the owners of multiple Workspace accounts (album designers, editors, site managers, for example). In all those scenarios the Workspace Accounts and Users function makes life very easy. Save 40% on your annual Workspace subscription. Just quote WS40 when subscribing or updating. To View More >>

Your blog  is a great way to share your work and connect with potential new clients. It's a tool for drawing people in from Facebook and other social media sites, for keeping your site fresh, interesting and ever-changing, and for keeping your image galleries and work in front of people. Share your ideas and interests too!  It’s a great way make your website feel more personal. If people can get an idea of the type of person you are, they are more likely to feel comfortable and trust you. What you talk about on your blog is important. One advantage you have over other bloggers To View More >>

Any serious professional will tell you that photography isn’t an easy way to make a living, and it probably won't make you rich. Even Annie Leibovitz filed for bankruptcy. Here is a piece of our story on the journey to where we are today. By Koby & Terilyn Brown. Early in 2010 Koby and I had a serious talk about the direction of Archetype Studio. Key to that discussion was figuring out what lifestyle we wanted to live. For us, photography is about passion. The need to craft memories into something emotionally tangible. It’s about freedom to go where the wind blows, and live To View More >>